GAFRIK RESEARCH – ANALYTICAL METHODOLOGY
1. PURPOSE AND SCOPE
This methodology describes the manner in which Gafrik Research s.r.o. analyzes publicly traded companies. Its objective is to ensure consistency, clarity, and long-term comparability of analytical outputs. The methodology serves as a safeguard of the analytical process against emotions and short-term market noise.
Objectives of the methodology:
- Ensure consistency and readability of analytical outputs.
- Separate the fundamental quality of a company from the market price of its shares.
- Limit the impact of psychological and behavioral biases.
- Create a foundation for a verifiable long-term track record.
Legal framework:
This methodology does not constitute investment advice under MiFID II. Ratings express a general analytical opinion and do not represent a personalized investment recommendation.
2. CORE PRINCIPLES
2.1 Company Quality vs. Share Price
A fundamental pillar of our analysis is the distinction between business quality and investment attractiveness. Company quality describes how a business operates; share price reflects how much the market is currently willing to pay for it.
An excellent company can be a poor investment at an excessive price, while an average company may represent an attractive opportunity when trading at a significant discount.
2.2 Rating as a Time-Bound Decision
A rating represents an analytical decision based on information available at the time of publication. A rating change is not an admission of error, but a response to a change in the context in which the company operates.
2.3 Transparency Above All
The reader must always be aware of the context in which the analysis was produced, particularly in the case of commissioned or issuer-sponsored research. Transparency regarding conflicts of interest is more important to us than marketing appeal.
2.4 Discipline Over Narrative
Narratives and storytelling can be misleading. In our framework, discipline means that every analysis is subjected to the same control questions, and negative information is given equal weight to positive information.
3. TYPES OF ANALYTICAL OUTPUTS
- Deep Dive Analysis (15–25 pages): Comprehensive understanding of the business model, valuation, and rating.
- Initialising Report (3–5 pages): Initiation of coverage with a high-level view on value.
- Quarter Report (3–5 pages): Periodic update following the release of quarterly results.
- Ad Hoc Rating Update (1–2 pages): Reaction to extraordinary events (M&A, regulatory changes).
4. ANALYTICAL FRAMEWORK
Each analysis is built on three core pillars:
4.1 Fundamentals
Key areas:
- Business model quality (repeatability, scalability, defensibility)
- Cash flow sustainability (operating cash flow / capex ratio)
- Capital discipline (ROIC vs. WACC)
- Competitive advantages (moat: pricing power, network effects, switching costs, economies of scale)
Output: Business quality score (1–10 scale)
4.2 Valuation
Approach: The valuation method is selected based on the company’s characteristics
Gafrik Research applies multiple valuation methodologies and selects the appropriate approach depending on the company type, industry, life-cycle stage, and quality of available data.
A) DCF (Discounted Cash Flow)
Use case:
- Primary method for companies with predictable cash flows
- Mature businesses, stable industries (utilities, consumer staples)
Key inputs:
- Free Cash Flow projections (5–10 years)
- Terminal value (perpetual growth or exit multiple)
- WACC (Weighted Average Cost of Capital)
Limitations:
- Not suitable for early-stage companies without stable cash flows
- High sensitivity to assumptions (WACC, growth rate, terminal value)
B) Relative Valuation (Multiples)
Use case:
- Primary method for companies with limited cash flow history
- Cyclical businesses, early-stage growth companies, companies in an investment phase
Applied multiples:
- P/E (Price-to-Earnings) – for mature, profitable companies
- EV/EBITDA – for capital-intensive businesses
- EV/Sales – for growth companies without profitability
- P/B (Price-to-Book) – for banks and real estate companies
Benchmarks:
- Peer group (minimum 3–5 comparable companies)
- Historical range (5-year median)
- Sector / market average
Limitations:
- Dependent on peer group quality
- May reflect market distortions or valuation bubbles
C) Scenario Analysis
Use case:
- Always applied (mandatory)
- Captures the full range of potential outcomes
Scenarios:
- Base case: Most likely outcome (50% probability)
- Bull case: Optimistic scenario (25% probability)
- Bear case: Pessimistic scenario (25% probability)
Output: Fair value range (instead of a single-point estimate)
5. RATING SYSTEM
Ratings express the balance between risk and potential return at the current market price over a 12-month horizon.
- BUY: A significant gap exists between price and value (> +15%). Business quality is stable and clear growth catalysts are present.
- HOLD: The share price is close to estimated fair value or the outlook is highly uncertain. Indicative potential ranges from approximately -10% to +15%.
- SELL: The share price materially exceeds estimated fair value or the company’s fundamentals have deteriorated. Expected downside exceeds -10%.
6. RULES FOR RATING CHANGES
Ratings are adjusted only in response to changes in assumptions, not short-term price fluctuations.
- Fundamental trigger: Earnings miss/beat exceeding 10%, guidance changes, or acquisitions.
- Valuation trigger: Convergence of the share price toward fair value requires revalidation of the model. Reaching the target price does not automatically imply a downgrade, but serves as a control point.
- Catalyst trigger: If a catalyst disappears without replacement, the rating may be adjusted (e.g., from BUY to HOLD).
7. MONITORING AND TERMINATION OF COVERAGE
- Rating Under Review: Applied if the analysis has not been updated for more than six months.
- Suspended Coverage: After 12 months without an update, coverage is suspended to avoid misleading the market with outdated information.
8. CONFLICTS OF INTEREST
Gafrik Research applies strict rules:
- Analysts are prohibited from trading securities of a covered company during the defined blackout period (before and after publication of a report).
- All forms of sponsored or commissioned research are clearly disclosed in the Disclosure section.
Public Version: 1.0
Publication Date: February 1, 2026
At Gafrik Research, we believe in absolute transparency. Our methodology is an open framework by which every company under our analytical coverage is assessed.
Downloadable document (PDF version): Final revisions in progress.